4MAT® Online Instructional Design Certification
Five, on-demand web sessions + workbooks + supporting materials | $399


Design training faster, produce measurable results and engage every learner in the room.
In the 4MAT Online Instructional Design Certification course, you will learn how to easily apply the 4MAT 8-step instructional design training model and use powerful time-saving steps to cut through the clutter and produce better learning results. Everything you need to build and assess your training design is included in this on-demand course.


The 4MAT instructional design model provides a no-fail template for consistently creating learning experiences that transform the learner and produce measurable results every time you train. Equally important, 4MAT creates a common language a training team can use to increase collaboration and speed up the design process.


This is not a theory-based, all-talk course. You’ll experience 4MAT as you learn about 4MAT. Our online instructional design course provides you with everything you need to transform your training from good to great.


Wendy McCown "The 4MAT Online Instructional Design Certification Course is REALLY great … you create interaction and discussion on this site, especially given the difficulty of being a remote or distant learner. I find myself engaged in class."

Jeannine Lanoux,
Corporate Training Director,
Schumacher Group


This course is for you if you want to:
  •   • Create dynamic openings that keep your audience engaged
  •   • Assess your own instructional design for impact and engagement
  •   • Learn powerful time-saving steps to cut through the content clutter
  •   • Set up post-training success measures before you design your course
  •   • Focus on outcomes to produce better learning results while speeding up design time
  •   • Design strategies to “push” learning out of the formal environment into the real world

Each recorded on-demand session includes videos, workbooks and downloadable tools. Access at your own pace from your computer or tablet.


As a bonus, register now and receive 1-year subscription to the 4MATion® Online Training Design Center ($299 Value) to create, store and assess your designs online!


100% Money Back Guarantee: We’ll take the risk. It’s our job to make sure you find real value in this course. If you aren’t an absolute, card-carrying fan of 4MAT after this course, we will happily refund your tuition. Just call us—no forms and no hoops to jump through.


Wendy McCown "4MAT gave us a common language and frame for being equally adept at designing both the 'know how' and 'how to' of leadership development. In fact, an epiphany that many of us have had with all of our experience, education and training is that activity doesn’t necessarily equal application."

Davida Sharpe,
Director of Programs and Services Global Product Development,
The Center for Creative Leadership


Wendy McCown "4MAT is the most effective training design process I’ve ever used ... The 4MAT structure helps me design learning experiences that engage all kinds of learners in their comfort zones and stretch them into areas they might not otherwise go. My designs have definitely moved to the next level ..."

Alan Stern,
Stage Right Organizational Development, Inc.


Wendy McCown "[4MAT] … allows learners to not just absorb information, but interact with it and apply it immediately, with the ultimate goal of helping them reach their professional and personal potential."

Shelley Barnes,
Executive Director for Aveda Field Education and Program Development,
Aveda


Invest In Yourself.

Join the dynamic group of learning professionals and organizations from all over the world that are embracing the power of 4MAT.

4MAT Online Start Learning


  • » course agenda
  • » course materials

Session 1: My Learning Style
In this module, you will discover your preferred learning style and how you can leverage and stretch your natural training strengths to reach all learning styles in the courses you design and deliver.


What You Will Learn:

  •   • Discover your preferred learning style and how it affects your training approach

  •   • Understanding the four learning steps all learners move through, regardless of style

  •   • Find out what is painful and successful for each learning style in a learning environment

  •   • Identify ways to stretch your instructional design approach to appeal to all learners and ensure
         learning results


Session 2: The Brain and Balance
In this module, you will explore preference for right- and left-mode processing by completing the Hemispheric Mode Indicator. We will explore strategies for leveraging the power of the right brain to enhance learning retention.


What You Will Learn:

  •   • Explore what the current brain research tells us about what must be included in effective
        instructional design

  •   • Discover your design strengths in right- and left-mode activity design

  •   • Use the Bank of Activities provided in 4MATion to increase interactivity including visual organizer
        activities, metaphor activities, image activities and reflection activities

  •   • Define your instructional design’s four key outcomes that will guide activity choice


Session 3: The 8 Steps to Design
Here’s where it comes together. In this session, you will discover how to engage the whole brain by applying the 4MAT 8-Step instructional design model to your content.


What You Will Learn:

  •   • Identify the overarching concept for your course that will help you filter out non-essential content

  •   • Choose activities that will deliver on the four critical learning outcomes using the Quick Design Guide

  •   • Develop interactive lecture using one of the 7 Lecture Organizing Frameworks


Session 4: Creating Dynamic Openings and Gaining Commitment
What concept will the learners need to grasp to enable them to achieve the desired learning outcomes? In this module, we explore how to identify the concept, or over-arching idea, you will use to guide the development of your course.


What You Will Learn:

  •   • Assess your opening using the 4MAT Assessment Tool

  •   • Enhance your opening using one of the 6 Opening Strategies that Always Work

  •   • Determine how you will measure the post-training performance

  •   • Enhance your closing using one of the 14 Closing Strategies that Always Work


Session 5: Assessing Your Training Design
In this session, we will explore how to use the 4MAT® assessment criteria to improve on your design’s strengths.


What You Will Learn:

  •   • Review your complete design using the 4MAT Assessment tool

  •   • Determine what Delivery team members should know to adequately assess learning throughout
        each step of the course to reach the desired learning outcomes

Each recorded on-demand session includes videos, workbooks and downloadable tools. Access at your own pace from your computer or tablet.


Your tuition includes:

  •   • Five, on-demand web sessions + workbooks + supporting materials

  •   • Online Learning Type Measure® to assess your learning style

  •   • Online Hemispheric Mode Indicator® to assess your right- and left-brain preferences

  •   • Access to live Q & A sessions facilitated by Jeanine O'Neill-Blackwell

  •   • 1-year subscription to the 4MATion® Online Training Design Center ($299 Value) to receive
        step-by-step guidance as you create, store and assess your designs online

  •   • Access to the 4MAT Online learning community which connects you to interactive discussions,
        forums, activities, videos and training exercises

  •   • Five, on-demand web sessions + workbooks + supporting materials

Wendy McCown "... 4MAT has given us a simple and effective tool to design our training. The active use of learning styles has made participant participation very strong. Our main target group is classes with mixed cultures and ... 4MAT had been one of the reasons we are able to reach all participants, despite cultural differences."

Patrick van Kappel,
Education Consultant,
Grundfos


Invest In Yourself.

Join the dynamic group of learning professionals and organizations from all over the world that are embracing the power of 4MAT.

4MAT Online Start Learning